Video: Augmented Reality Makeup Counter Digitizes Mall Ritual
Forget that oily tissue, the layers of lipstick and the inane chatter of the makeup counter attendant. Simply gaze into the camera, pick the look you want and see what you'd look like with that shade of eyeshadow. With the new augmented reality kiosks from the Japanese cosmetics giant Shiseido, trying on dozens of different colors of blush is as simple as using a touch screen.
To preview different arrangements of makeup, the computerized kiosk takes a picture of the user's face and displays a simulation of what the cosmetics would look like in real time. Users can choose between dozens of different eye shadows, lipsticks and rouges. When they've found the right combination, the user can print up a picture of their face wearing the products, along with a product list, to show the sales associates.
Currently, this technology is only available in Japan, but considering the ease of use and versatility, American department stores can't be far behind.