Verizon iPhone to Have $30 Unlimited Data, Exec Says
The pricing plan for Verizon iPhone data contracts has been officially confirmed by Verizon's chief operating officer Lowell McAdam. Verizon will indeed trump AT&T with an unlimited data option for $30 per month.
This isn't news for current customers; Verizon already had a $30 unlimited option available, but wouldn't confirm if the iPhone would enjoy the same choice. Now it appears that those looking for an unlimited data option for the iPhone (AT&T caps data at 2GB for $25) will be much more attracted to Verizon.
The choice was an important one for Verizon in its competition with AT&T. The unlimited data plan offers a competitive advantage against the company that has had a huge head start with iPhone sales.
"I'm not going to shoot myself in the foot," McAdam told the Wall Street Journal.
However, there's a catch.
McAdam later admitted that the iPhone unlimited plan will only be a temporary offer. He didn't elaborate on the timeline, but this means that unlimited data will simply be a promotion to attract new customers and AT&T expatriots during launch. Future iPhone buyers will be stuck with data caps just like AT&T customers.
Verizon may be discarding other options, too. Other sources say Verizon indicated it will drop the $15 data plan option as well, leaving the $30 unlimited plan as the only choice for new iPhone buyers.