Borders Puts Kobo E-Book Reader Up for Sale
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CREDIT: Borders
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As the publishing world has progressed further into the realm of digital content, major book retailer Borders has fallen behind its main competition, Amazon and Barnes & Noble, in offering a dedicated e-book reader. Until now.
Borders has announced its Kobo e-book reader is officially available for pre-order and will ship to customers on June 17.
The Kobo e-reader is much simpler than the Amazon Kindle or Barnes & Noble Nook, with a simple 4-direction button interface for navigating menus. Despite being a little slim on features compared to the competition, the Kobo has received fairly positive reviews and will retail for $150, which is over $100 cheaper than the Kindle and the Nook.
Kobo uses the same e-ink display technology as other e-reader devices, but it doesn't include the 3G or Wi-Fi connections common to new e-readers. The Kobo does have the advantage of sharing books with other devices, though. Syncing the Kobo library will allow users to continue a book on a smartphone or other mobile device.
Another attractive part of the Kobo e-reader is the library. The device itself comes with 100 titles pre-loaded so users can begin reading instantly. And the Kobo library is already in place with surprisingly good discounts on books, considering the e-book pricing war that has been brewing recently.
