Survey: Most Consumers Are Confused About Online Safety Measures
Although consumers are well aware of the risks they take being online and engaging in e-commerce, most of them aren't taking the necessary precautions to protect themselves, according to a recent survey.
Seventy-five percent of respondents thought a firewall offered them enough protection to safeguard their identities online while another 62 percent believed antivirus software was enough protection against malware, according to the survey from Anonymizer Inc., a vendor of consumer online anonymity solutions.
While firewalls and antivirus software are important for protecting a computer, the tools don't offer enough protection to safeguard a consumer's privacy and identity while online, according to the company.
Online identity theft is much more common than we think and consumers are inundated with conflicting information about what they need to do to protect themselves as they surf the Web, said Bill Unrue, president of Anonymizer, in a statement. Consumers need to realize that the steps they take to protect their computer system are not the same measures they need to safeguard their privacy and identity when they're online. ((CONLINK|1412|Firewalls and antivirus software simply arenâ??t enough.â?